Q2 2024 Snapshot: Top Drawing & Coloring Apps in the US

With the second quarter of 2024 wrapped up, we're diving into the performance of the leading drawing and coloring applications in the US, based on data meticulously gathered by Sensor Tower. Here's how the top apps fared in a market that continues to captivate both the young and the young at heart.

Color by Number：Coloring Games from Wildlife Inc showed a fluctuating trend in revenue, peaking at nearly $1K in mid-June. Downloads saw a steady increase, with a significant jump to 32K in mid-June, and weekly active users reflected this growth, reaching a peak of 128K in the same period.

IDZ Digital Private Limited's Coloring Games for Kids 2-6! experienced a revenue spike in late April at over $850, with downloads peaking at 4K in early April. The weekly active users saw a modest increase, culminating at over 16K towards the end of June.

Bimi Boo Kids Learning Games for Toddlers FZ LLC's Drawing for kids: doodle games saw revenue numbers that were more modest, with a notable peak of over $700 in early April. Downloads reached their highest at 4K in the same period, while weekly active users remained relatively stable, with a slight increase to 8K in mid-June.

Ukraine-based Bini Bambini Academy's Kids Drawing Games for Girls 5 showed consistent revenue with a small uptick to over $300 in late June. Downloads had a high point of 1.6K in early April, and the weekly active users saw a gradual increase to just over 10K by the end of the quarter.

Finally, Pixite Inc.'s Adult Coloring Book - Pigment had its revenue climb to over $500 in late April. The app's downloads hovered around the low hundreds but peaked at 182 in mid-June. Weekly active users remained under 1K throughout the quarter, with a slight rise towards the end of the period.

For more in-depth insights and detailed analytics on the performance of these and other applications, Sensor Tower's comprehensive data platform is the go-to source for industry professionals and app market analysts.